McDonald's MacFries pedestrian crossing, by TBWA Switzerland.
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Showing posts with label switzerland. Show all posts
Showing posts with label switzerland. Show all posts
Our Skin Never Forgets
A campaign against skin cancer by the Swiss Cancer Foundation.
Mannequins on display at public swimming pools are covered with sticky reminders notes dramatically illustrating the threatening capacity of our skin.
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Varini's Optical Illusions
Felice Varini is known for creating illusions of flat graphics on 3 dimensional spaces. From a fixed viewpoint these graphics will look falt.
His latest project Cercle et Suite D'eclats takes on the challenge of working at a much bigger scale, the scale of a village. In this project, he superimposed perfect circles on a town called Vercorin in the Swiss Alps. From within the village, the graphics are fragmented and don't make much sense, but from a distance, the lines form a series of rings!!!
More of his work after the jump.
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