Honda In A Cereal Box

Cool Honda campaign by Dare.

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3D Illusion To Slow Down Traffic

Preventable, BCAA Traffic Safety Foundation, and the District of West Vancouver have launched a 3D illusion geared to make drivers slow down at high-risk intersections.

An optical illusion of a little girl chasing a ball has been installed.
The 3D illusion rises up gradually from about 100 feet away and fades away by the time a driver approaches.

Warning signs leading up to the illusion were installed to prepare drivers.
The goal is to draw attention to the risk of children running onto the road.

More info here.

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Are You Obsessed About The Right Things?

An insanely creative advertising campaign for the Breast Cancer Foundation.

Advertising Agency: DDB, Singapore
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Copywriter: Khairul Mondzi
Art Director: Andrea Kuo
Account Director: Rowena Bhagchandani
Account Executive: Ng Ling Kai
Illustrator: Andy Yang Soo Kit
Digital retoucher: Agnes Teo
Photographer: Allan Ng / Republic Studios

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Carulla Knives Campaign

Creative ambient by Juan Jose Posada for the brand knives Carulla, applied in newspaper and on bus shelters.

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Red Bull "Airdrop": A User Experience & Interactive Campaign

This project was developed as an interactive experience. The idea was to create a situation that would disrupt the daily flow of students on college campuses and create a memorable experience. The objective was to brake the passiveness of the experience which students have come accustomed to, free product samples, and involve them in an interactive experience where they would become apart of the campaign itself.

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Cruelty Free Cosmetics

Awesome ad for ENPA (The National Animals Protection Agency Of Itlay) to help victims of cosmetic tests. By Lowe Pirella Fronzoni, Milan, Italy.

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A World of Color Chips

A new fully integrated marketing campaign by McKinney Agency for Sherwin Williams paint stores celebrates a world made entirely of color chips.

The launch effort consists of three tv commercials, four print ads, online advertising, an iPhone app and an interactive Color Visualizer.

The four print ads feature original color-chip sculptures created by paper artist Matthew Sporzynski, who is the owner of New York's Couturier de Cardboard Inc.

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Nike World Cup Crayons

A project by crayon carver, Diem Chau and W+K for Nike celebrating the world cup. It is a press kit for the Write the Future campaign. All the soccer stars are personified in crayon carvings and beautifully packaged

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Change Your Routine

Change Your Routine is a campaign created by DM9DDB for Cia Athletica. The campaign aims to urge people to replace hours in front of the computer or TV with physical activities.

The result was a series of handmade posters of disassembled electronics that illustrate athletes in action. Computers, for example, formed a boxer. TVs became a weightlifter...and so on.

You can see more details of how the illustrations were made here.

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Advertising Campaign: Parental Control Bar

An awesome campaign for the site ParentalControlBar.org specialized in parental control on the web. Pixel images were created from desktop folder icons.

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