Smirnoff Caipiroska Bottle by JWT

To launch the new formula of the flavors of Smirnoff Caipiroska, the Brazilian drink that is popular worldwide, design agency JWT created bottles with the texture of the fruit for the flavors lemon, passion fruit and berries and a diagonal perforation, so that consumers could feel the unique experience of peeling a drink made of fruit. And they even sent the bottles in wooden crates to a select mailing list, just like the fruits are transported in large produce markets in Brazil.

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Land Peel

Land Peel is a furniture developed by Japanese industrial design student Shin Yamashita from the Kyoto Institute of Technology. It is a flat three piece mat set from which a table, seat or rest can be made simply by lifting the panels. When done using, the furniture can be discreetly tucked away.

The flexibility of the lounge floor mat makes it ideal for all leisurely activities such as
watching television, studying, lying down, or reading a book.

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An Apple A Day Poster/Calender

Just peel the little variety sticker from every apple you eat and place it on a square.
A year later, you should look back at the poster and feel proud!
Get it here.

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