The commercial is set in a dark, futuristic videogame world in which the South Korean firm's rodents turn the battle between alien robots and humanoids into a dancing party under the sounds of electro-pop group LMFAO's summer hit, "Party Rock Anthem".
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The Rio will be available at launch only as a five-door model but a three-door bodystyle will be added to the range early next year.
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That’s no mean feat, though intriguingly Kia Belgium have found that a lot of new car buyers believe the seven year warranty scheme is too good to be true. Either there’s a catch, or it doesn’t cover all Kia models, or there’s some extra charges that need to be paid first.
To counteract these rumours, and gain some additional customers, Kia Belgium hooked its General Manager Benoit Morrene up to a polygraph (lie detector) and let the general public ask him questions in an online, streamlining environment.
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Muno, Sock Monkey, MR. X, the vintage robot and teddy bear will star in two new 30-second TV spots for the 2012 Sorento CUV. As with the original campaign, "Joyride 2" was created by David&Goliath, KMA's advertising agency of choice. The first commercial begins airing today and will be followed up by the second spot next month.
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There's a right way and a wrong way to drive a vehicle down a steep hill. The folks in this previous generation Kia Sportage chose the wrong way, but fortunately for them, the incident ended without any bloodshed. Watch the video after the break.
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There's a right way and a wrong way to drive a vehicle down a steep hill. The folks in this previous generation Kia Sportage chose the wrong way, but fortunately for them, the incident ended without any bloodshed. Watch the video after the break.
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